From Auld Lang Syne to a New Jules Verne

Specialist tour operator launches new logo and new company name

 

December 2016 • Travel PR


New Jules Verne logo

 

London / 22 December 2016

With just over a week to go before the New Year, specialist tour operator Voyages Jules Verne has unveiled a new brand identity and company name to take it into 2017 and beyond. 

Revealing its striking new logo, brand colours and strapline – Inspiring Tours Worldwide – for the first time today (see above), the company will now be known simply as Jules Verne.

Says Managing Director, Francis Torrilla: “As Jules Verne approaches its 40th anniversary in 2018, we felt it timely not only to reflect on our past achievements but also to look forward to what we are confident will be an exciting future.  A new company name and a new brand identity, with a contemporary design representing both the company’s respected heritage and its reputation as travel innovators, will lead us forward into the next 40 years. 

“We remain unafraid to step into the unknown and determined to continue to create unique travel experiences for our clients.”

Founded in 1978 both to open up the untapped market to China – its first itinerary was the ‘Central Kingdom Express’ overland rail journey from London to Hong Kong – and to offer passengers a different style of travel and holiday experience, Jules Verne has continued to innovate, becoming the highly regarded specialist company that it is today. Amongst its cross-border firsts have been the overland route between Nepal and Tibet in 1984, the Sino-Soviet border in 1985, the Karakoram Highway (from Pakistan into China) in 1986 and, also in 1986, Jules Verne escorted the first regular series of tourist groups to enter Albania.

Fast forward to 2017 and, with a worldwide programme of inspiring tours to 68 countries across Europe, Africa, the Middle East, Asia and The Americas, that sense of adventure and wish to discover the world remains at the heart of Jules Verne. Travelling in small escorted groups led by expert guides who showcase the true character of a destination, whether closer to home or far-flung, Jules Verne clients can always be assured of authentic travel experiences with a twist.

Fully ABTA bonded and winner of many travel awards, Jules Verne’s expert staff organise every detail, ensuring that clients can book in complete confidence. This commitment is further reinforced by Jules Verne’s 100% Price Guarantee; the holiday price is fixed when clients book and will remain so, even if Jules Verne’s costs increase subsequently.

For full details of Jules Verne’s wide-ranging programme of worldwide escorted tours for 2017 and beyond, visit the Jules Verne website (see visual below), the address of which remains unchanged, at www.vjv.com, or request a copy of Jules Verne’s latest brochure – out now (see visual below).

New Jules Verne branding

 

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Press: For more information on Jules Verne and its new brand identity, and/or to arrange an interview with Francis Torrilla, please contact Karen Carpenter at Travel PR on 020 8891 4440 or email k.carpenter@travelpr.co.uk. At Jules Verne, contact Prini Patel on 020 7633 6783 or email prini.patel@vjv.co.uk.